Innkeepers Need To Take A Closer Look At The Internet

[This is an old, and out of date, article from the forum. It’s left in here for reference and good information:]

So you say, “I already have a great web page and I advertise it, so what are you talking about.”

What I am talking about is conversion. Does not matter if you have 500 visitors a day when very few of them call or email you to make a reservation.

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Website tools

For a lot of B&B websites out there, many are harmed by people trying to do it themselves. For every success story of someone building their own website and saving a few hundred dollars or even a few thousand there are 20 untold stories of people shooting themselves in the foot creating substandard or invisible sites. In the case of a website (your most valuable marketing resource), penny wise can be fortune foolish.

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